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LEKINC Signs Agreement With Italian Hair Color Firm

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By: TOM BRANNA

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Two players in the hair coloring segment, Canada-based LEKINC and Hair Styling Application (HSA) of Italy, are joining forces to respond to the growing demand for quality non-traditional brands in North America. The two companies announced recently the formation of ITALHAIR, a new entity that will build on their respective strengths to provide top-notch technology, engineering, product innovation and supply chain-operations excellence to fill a void in the lucrative market that has sales in ...

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